Marketing Articles and Resources

The Microwave Didn’t Kill the Restaurant

In the mid 1970s, if you wanted a microwave oven, you ordered it out of a Sears or Montgomery Ward catalog, maybe on lay-away. There was no big box store. It came in a heavy box that sat on your counter and took up half of it, because kitchen cabinets had not yet been designed…

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AI and SEO Coaching Builds Your Business

You’ve invested in SEO or PPC before. Maybe an agency, maybe a freelancer, maybe your own late nights reading blog posts. But when the engagement ended, so did your momentum. The knowledge walked out the door. SEO coaching flips that equation. Instead of renting expertise, you build it internally. Our SEO coaching actually involves you,…

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LLM Seeding: How To Optimize Brands for Visibility in AI Generative Chats

Artificial intelligence is rapidly changing how content discovery happens. As chat-based AI systems and generative platforms like ChatGPT, Google’s Gemini, Claude, and Perplexity grow in popularity, optimizing your brand visibility for these Large Language Models (LLMs) is no longer optional, it’s part of your strategic and tactical plans. Great, but what exactly is “LLM seeding,”…

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