Local search Optimization finds the locations “near you.”
Being found in search engines is great for your business.
Being found locally at the moment someone needs your services is better.
Local search, or local SEO, is the ability to build your online profiles so customers find your business near their location. This consumer-driven search relies on maps and apps, being easily found near your customer’s location, and telling your story quickly to bring them to you. With nearly every customer able to provide online signals such as reviews, likes, and photos, leveraging these resources can bring new customers.
We audit, research, and design a local search strategy so customers easily find you and keep coming back.
Determining where your customers are and how they search (mobile, social sites, reviews) is part of persona development for marketing. We work with your team to create a clear strategy for engaging your audience where they are.
Business Profile Audits and Management
Consistency in NAP (name, address, phone) across websites, review sites and social profiles is one of the most important factors in Local SEO. We audit your existing online profiles for consistency and guidelines for best placement. We look for technical issues that may prevent correct listings from showing and outline a strategy for improved placement.
Multiple Location Optimization
Houston is a big spread-out place – 600 square miles! We work with companies that manage neighborhood locations and branches across the country. We make sure search engines know how to index and rank your multiple profiles.
Location SEO Strategy
If you have single or multiple locations, Google has not always been kind or helpful. We outline a strategy for improved placement using both on-page and off-page elements from citations such as Google My Business Pages and schema mapping.
Want to position your company and brand in local search results? Let WHO Digital Strategy, your Marketing and SEO agency, optimize your site for proximity, manage your review profiles, and help you reach new customers in your geographic area.
How Much Does Local SEO Cost?
We offer both optimization Sprints and ongoing management of listings such as Google Business Profile, website pages, reviews, and citation listings.
Besides SEO of existing listings, our Sprints are designed for a local SEO audit, analysis, and setup for a new location, or repair of a business with name and/or location changes.
One-time Sprints start at $700 and may be repeated as needed for new locations or those with updates. We also work with businesses for ongoing listing optimization and review management to provide the most impactful growth on a monthly basis. We can work with multiple locations or design a custom strategy for your business headquarters.